Vintage Advertisements from India
First Online: April 23, 2000
© K. L. Kamat
Introduction to Advertisements from India
In India, a country of diverse population, of over 200 languages and of even more diverse economic background of purchasers, the advertisers face unique challenges. In this online exhibit at Kamat's Potpourri, we showcase some of the old and successful messages conveyed to the public by the advertisers. They include messages to consume Swadeshi (made-in-India) to advertisements for soft drinks (a industry that boomed in India after Coca-cola was ousted in 1977).
All the advertisements are from my father's personal collection, and were collected over a fifty year period. Enjoy!
Vintage Advertisements of India
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