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Vikas Kamat
 Vikas Kamat is a programmer- entrepreneur living in Birmingham AL. This blog is a complex mix of Indian culture, life in southern USA, computer sciences, and sports. Opinions are his own.
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'

Looking Back Seven Years... Durable Link to this BLOG
Traffic Stabilization of Kamat's Potpourri

For the first time in seven years, in September 2002, the month-to-month traffic for Kamat.com is going to be less than its previous month. This might indicate that our viewership has stabilized at around 1.6 million page views per month.

Update: The viewership exceeded 2 million pages in April 2003. (May 1, 2003)

I think the traffic growth from month to month consistently for seven years is quite phenomenal. Unlike most sites, whenever there was a spike in traffic, the increased level has continued to the next month.

FYI: The money we've spent on traffic generation is zero. Most people find out about the site via a search in Google, and subsequently type our URL for repeat visits. About 65% of readers surveyed (about 500 of them, take it anonymously -- it will help us find new advertisers) said that they have book-marked the site.

Chronology of Kamat.com

  • Started as a home page on AOL in Nov. 1995. The first attraction was tour of India in photo stubs.
  • Registered the domain Kamat.com at the behest of B.G.Mahesh in Aug 1996.
  • Moved to a new location at IAOL in Nov 1997. Added a search engine. Popularity jumps to over hundred accesses/day.
  • Due to delay in publishing of the KalaRanga CD-ROM, started to publish the contents online. Accesses jump to over a thousand a day. (June 1998)
  • We add a Kannada Section (Aug. 98) in Kannada Script, by popular request.
  • The popularity of the site increases to over 2000 page views/day (October '98) and we decide to keep the site free of advertisements.
  • A review by the Arts and Letters daily, more listings at Yahoo! and a Editor's Pick Listing at Bharat-Ek-Khoj propel daily readership to above 5000. Thank you viewers and reviewers! (January 1999)
  • CHIP magazine names Kamat's Potpourri as one of India's best websites. (February 1999)
  • Moved to new hosting provider HostPro, and added PICTURESeach
  • Kamat's Potpourri's monthly viewership exceeds 150,000 (February 2000) after the popularity of our Rangoli section
  • Added banner advertising (Sept. 2000)
  • Number of pictures in Kamat House of Pictures crosses 4000 (February 2001)
  • Monthly page views cross a million (June 2001)
  • Number  of pictures in Kamat House of Pictures crosses 6000 (October 2001)
  • The capacity of the server is increased ten times (December 2001) due to increased traffic and content
  • Number of pictures in Kamat House of Pictures crosses 7000 (May 2002)
  • Rediff, Wired, BBC, ScriptingNews link to Kamat.com registering our highest traffic -- 1.65 million page views during the month (August 2002)
See Also:
• The Sixth Anniversary Blog


(Comments Disabled for Now. Sorry!)First Written: Friday, September 20, 2002
Last Modified: 5/30/2003

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